For more than 25 years, D-BOX has been a company doing business in the typically male-dominated world of technology and racing. Despite this, we’ve long known the value of diversity—from our workforce to our international network of partners, D-BOX has always prioritized and put efforts on making sure that women are included in the innovation, creation and democratization of haptic technology.
It is this core value that made it natural for D-BOX to partner with Women in Motorsport Canada (WIM), a non-profit organization working to make motorsport more inclusive for women and girls in Canada and across the globe! In celebration of our recent activation alongside WIM and Advanced SimRacing at the Canadian Grand Prix—where we introduced the WIMSim, a series of haptic sim racing simulators designed with women in mind—we sat down with WIM founder and CEO Leanne Junnila to learn more about WIM, their mission and the important work that they do.
Keep reading to discover what Leanne had to say and to learn more about D-BOX's partnership with WIM Canada!