D-BOX Signs a First Contract with Metropolitan Theatres
March 16, 2022
Rewarding Moviegoers with a Premium Theatre Experience
D-BOX and Metropolitan Theatres are pleased to announce the installation of their first screen with 23 D-BOX high-fidelity haptic recliner seats, located at Metropolitan Theatres’ flagship luxury cinema MetroLux Theatres at Outlets at San Clemente, located in South Orange County, California. Metropolitan is capitalizing on an emerging “post-covid” growing trend amongst moviegoers who are seeking unparalleled premium entertainment experiences. Audiences are excited to return to the theatre and are willing to pay more for a premium experience such as D-BOX, treating themselves to an enhanced and upgraded experience. Available in over 40 countries around the world, D-BOX has perfected the art of immersing people in the storyline by perfectly synchronizing the action on the screen with the movement, texture and vibrations in the seats.
“This first agreement with Metropolitan Theatres brings numerous potential growth opportunities for D BOX in the theatrical sector. Metropolitan currently operates 17 theatres and 94 screens in a diverse collection of historic properties and state-of-the-art multiplexes in California, Colorado, Idaho and Utah,” declared Sébastien Mailhot, President and CEO of D-BOX. “We have a good momentum, with the addition of 31 screens since the beginning of the fiscal year. This clearly demonstrates a market growing appetite for premium theatrical experience such as D-BOX.”
“We are excited to bring luxury movie viewing and dining to this community and to provide an entertainment complex that will be unique in its concept and experience.”
David Corwin, president of Metropolitan Theatres
“Rewarding our customers with innovation and new experiences are a big part of the reason we’ve been so successful. We are very happy to bring D-BOX to Metropolitan Theatres and firmly believe that this will give us a competitive edge that will solidify our Metrolux reputation as the source for premium entertainment.”
ABOUT METROPOLITAN THEATRES
Metropolitan theatres, a fourth-generation family-owned theatre circuit launched in 1923, provides a premium movie-going experience with a growing number of plush luxury recliner auditoriums and expanded food and beverage offerings. Metropolitan currently operates a diverse collection of historic properties and state-of-the-art multiplexes among its 17 theatres and 94 screens in California, Colorado, Idaho and Utah. For more information on metropolitan theatres, please visit metrotheatres.com
D-BOX creates and redefines realistic, immersive entertainment experiences by moving the body and sparking the imagination through effects: motion, vibration and texture. D-BOX has collaborated with some of the best companies in the world to deliver new ways to enhance great stories. Whether it’s movies, video games, music, relaxation, virtual reality applications, themed entertainment or professional simulation, D-BOX creates a feeling of presence that makes life resonate like never before. D-BOX Technologies Inc. (TSX: DBO) is headquartered in Montreal with offices in Los Angeles, USA and Beijing, China. Visit D-BOX.com
FOR FURTHER INFORMATION, PLEASE CONTACT:
D-BOX TECHNOLOGIES INC.
Stéphane Vidal Vice President, Marketing and Communication 450-442-3003, ext. 373 email@example.com
David Montpetit Chief Financial Officer – D-BOX Technologies Inc. 450-442-3003, ext. 296 firstname.lastname@example.org